Sony has some really nice presentations at NAB this year. I enjoyed the presentation by Dave Stump, ASC, about futureproofing your film and the new workflow for upcoming color standards in cinematography, specifically, working in ACES, color space comparisons, and more. Very cool stuff.
The big eye-catcher for the Sony booth was their huge 4K HDR LED display, which was, in a word, gorgeous. The photo doesn’t do it justice.
And of course, Sony had all of their goodies on display for our enjoyment and envy. There was a lot of opportunity to handle the gear and get familiar with it.
I decided that since there was so much cool stuff to see at NAB, the best way to get the most coverage is to make highlight reels of my favorite items. So that’s what I’m doing. Here is the second highlight reel, featuring products like the Freefly MoVI camera stabilizer, the Atomos Connect HD-SDI to HDMI converter, the Redrock Micro One Man Crew motorized parabolic slider, the Schneider TS-PC 50mm f/2.8 lens, the MTF Effect Canon EF lens controller, and a shark. Check it out!
Sound Devices has added the ability to record 12-bit 4:4:4 over 3G-SDI (4:4:4 RGB/YCbCr) to its Pix 240 digital field recorder, laying down information at 330Mb/sec. Who can take advantage of this? If you’re shooting with a Canon C500, Sony F3, F5, F55, or Arri Alexa, you can. Also, some of the big Panasonic Varicams, as well as others. Let’s face it, if you have a 4:4:4 camera, you know it.
The upgrade is available to all current Pix 240 and Pix 240i customers free of charge (nice). From the Sound Devices press release:
SOUND DEVICES HIGHLIGHTS NEW 4:4:4 FEATURE FOR PIX 240 AND 240i AT THE 2013 NAB SHOW Video Recorders Can Now Record 12-Bit, 4:4:4 Content to Apple ProRes 4444 LAS VEGAS, APRIL 4, 2013 — For attendees in search of the latest 4:4:4 recording solutions, Sound Devices showcases its latest upgrade to PIX 240 and PIX 240i Production Video Recorders at the 2013 NAB Show (Booth C2849). This new major update, available for all PIX customers free of charge, offers Apple ProRes 4444 recording from video sources over 3G-SDI (4:4:4 RGB or YCbCr). Recording 4:4:4 offers productions superior color precision for applications in chroma-keying, color-grading and multi-generational editing. PIX 240 and 240i users now have the ability to record into Apple ProRes 4444, which offers impressive quality with 4:4:4 sources and workflows involving alpha channel transparency. With its 12-bit, 4:4:4 capability, the PIX 240 and 240i can record 330-Mbps Apple ProRes 4444 files that are perceptually indistinguishable from the original source material. Popular cameras with 4:4:4 capable outputs include the ARRI ALEXA, Canon C500 and Sony F3. “Sound Devices is pleased to feature this latest firmware update at NAB, as we know this is an important feature to many of our users and we foresee this capability being a hot topic at this year’s show,” says Paul Isaacs, Technical Development Manager, Sound Devices. “Bringing Apple ProRes 4444 recording over 3G-SDI to the PIX 240 and 240i offers additional color accuracy available in a 4:4:4 environment—reinforcing the PIX recorder as a master-grade production recorder suitable for the most demanding production applications.” Additional features available in this latest v3.0 firmware update include time-code and recording status displays on the SDI and HDMI outputs, up to 500 ms of audio delay to compensate for multi-device picture delay, and selectable 4:4:4 or 4:2:2 video output independent from the source material. Users can connect PIX 240 and 240i to cameras with HD-SDI, 3G-SDI, or HDMI and record directly to QuickTime using a range of different Apple ProRes or Avid DNxHD codecs, including Apple ProRes 4444. Since PIX recorders use ProRes and DNxHD, files recorded in the field can be used directly in post production, making for simpler, faster workflows. The PIX 240i’s high-performance five-inch, IPS-based LCD display is an accurate field monitor, providing users with immediate confirmation of framing, exposure, focus, audio metering and setup menu selections. It offers excellent color accuracy and contrast, great off-axis visibility and accurate motion tracking. The built-in hardware scaler and frame rate converter allows PIX to output and record material at different resolutions and frame rates than supported by the camera. Conversion between HD and SD, with and without anamorphic conversion, is available. The audio circuitry of the PIX recorders is based on Sound Devices’ award-winning 7-Series digital audio recorders. The low-noise (-128 dBu EIN), high-headroom, high-bandwidth inputs are mic/line switchable and include limiters, high-pass filters and phantom power. The HDMI-only PIX 220 and PIX 220i video recorders also gain new features available in the new version 3.0 update, including Apple ProRes 4444 recording, time-code and recording status displays on HDMI outputs, and up to 500 ms of audio delay to compensate for multi-device picture delay. Sound Devices, LLC designs and manufactures portable audio mixers, digital audio recorders, and digital video recorders and related equipment for feature film, episodic television, documentary, news-gathering, and acoustical test and measurement applications. The fourteen-year old company designs and manufactures from their Reedsburg, Wisconsin headquarters with additional offices in Madison, WI and Highland Park, IL. For more information, visit the Sound Devices website, www.sounddevices.com.
I’ve decided that since there is so much cool new stuff to see at NAB, the best way to get the most bang for my buck on coverage is to make highlight reels of my favorite attractions. So that’s what I’m doing. Here is the first highlight reel, featuring products like the Blackmagic 4K Production Camera, the Blackmagic Pocket Cinema Camera, the Atomos Samurai Blade ProRes & DNxHD field recorder, and the new Cooke 2X Anamorphic Prime Lens.
On my first day at NAB 2013, I ran into Digital Bolex creator Joe Rubinstein, who was kind enough to tell me about the new cinema camera that every cinematographer is dying to get their hands on. Joe was really nice, and I really enjoyed talking with him about his camera; it was obvious that he is just as passionate about the Digital Bolex, and what it means to cinematographers, as are the camera nerds who are waiting for it to ship.
In part 1 of the interview, Joe talks about the camera body and lens options that will be available for it, including the custom Digital Bolex prime lenses that were designed in a partnership with Kish Optics.
In case you haven’t heard about the Digital Bolex, it’s a Kickstarter-funded Super 16 cinema camera that shoots in RAW Cinema DNG format. Since it features a smaller 16mm size imager (CCD too, which means NO rolling shutter), it can make use of a myriad of older 16mm and C-mount lenses that have largely fallen into disuse since the rise in popularity of DSLR’s and other larger-chip digital cameras. Check out part 1 of my interview with Joe Rubinstein below.
While covering the NAB Show floor today with my AF100, I attended a special event where Mitchell Hurwitz, the creator of hit TV show Arrested Development, talked to an audience, along with members of the Arrested Development cast (Will Arnett, Jeffrey Tambor, David Cross, Jessica Walter, and Alia Shawkat) about bringing Arrested Development to Netflix and the creation of new episodes, at the Content Theater in the South Hall of the NAB Show in Las Vegas, Nevada.
In the same presentation, actor and director Eli Roth also spoke about his series, “Hemlock Grove” and why he is enthused about bringing content to internet-based services such as Netflix. Hurwitz and Roth both had some really cool ideas about new ways to bring content to audiences via the internet, and I left the presentation with a few ideas of my own. I’m glad I attended!
I had the chance to interview Atomos CEO Jeromy Young at NAB, and he told us some very cool news about some upcoming products and updates, including the new Ninja 2 and the AtomOS 3.0 update, which will be released on April 30, free for Ninja 2 and Samurai users. Original Ninja customers will not be able to apply the upgrade (I’m betting due to hardware limitations), but Jeromy says that an economical upgrade path will be provided for original Ninja customers. Check out the video below!
I leave for NAB this afternoon, and I’ve just finished packing. Here is the final list of gear that I’m hauling with me in just my two carry-ons (a Pelican 1310 & a ThinkTank backpack):
Panasonic AF100 camera
Redrock Micro LiveLens Canon mount
On-Camera LED light
Sennheiser shotgun mic w/dead cat
Sennheiser hand-held mic
Nikon D3 body
Atomos Samurai kit (SSD & HDD)
MacBook Pro 15
Nikon SB910 strobe
ten pounds of batteries chargers and cables
And in my two checked bags:
Redrock Micro rails with pistol grip, shoulder mount, iKan FF, and Noga arm for the Samurai. Note I have left no room for clothing. I will probably just pack it in my tripod bag. Hey, I know what’s important.
It’s confirmed! The AF100Central crew is going to NAB again this year. We’re looking forward to conducting some good product reviews and interviews from the show floor at the Las Vegas Convention Center. Last year, we had a couple of great impromptu interviews with Jan Crittenden of Panasonic, and Matthew Duclos of Duclos Lenses, who showed us his prototype of the Duclos 70-200 T3 zoom. I ran into him by chance at the Angenieux booth, when I spotted the beautiful Zeiss 21mm Distagon on his Nikon. This year, we’re going to have a lot more content, all filmed on the AF100, of course. 🙂 It is my intent to get a lot more content from the Panasonic booth. Jan was very gracious and extremely helpful last year, and I hope she will be open to conducting another interview. I can’t stress how cool she is in person; Panasonic is lucky to have her as a representative.
So now is your chance to let us know what you all would like to see us report on from NAB 2012. Reply in the comments below and tell us who you’d like us to interview, and what products you would like to see showcased! Remember, everyone who is anyone in the video/cinema industry will be at NAB, so now is your chance to place your order for custom-tailored information!
Most of us video nerds already know who Jan Crittenden is, but for those of you who are just joining us, Jan is a product manager for Panasonic, and she’s always the one in the know when it comes to new gear and other juicy Panasonic news.
I spoke with Jan briefly at the Panasonic booth at NAB, and she graciously let me turn my camera on her. In this video, Jan talks about the possibility of a big brother to the AF100, a new plugin for Final Cut Pro that will allow AVCHD footage to be dropped directly into a timeline without transcoding to ProRes, and a new H.264-based codec on the horizon, called AVC-Ultra, that will come in above AVC-Intra.
If you haven’t met her in person, Jan is a great representative for Panasonic, and is a wealth of information for us Panny nerds. She’s also very cool to talk to, and I owe her one for saving my bacon with an audio issue on my second day at NAB.